If you look around, you will easily discover that so many people in Nigeria are having their source of livelihood from content creation.
And observing the rate at which digital media is growing in Nigeria, content creation is no doubt one of the viable career path one should consider following.
But before you embark on doing so, you need to first of all gain the knowledge of how content creators are making money in Nigeria.
That is the reason I am writing this article to reveal to you 10 best ways to make money as a content creator in Nigeria.
So come with me and let’s explore the 10 best ways to make money as a content creator here in Nigeria.
10 best ways to make money as a content creator in Nigeria.
The 10 best ways to make money as a content creator in Nigeria are:
- Social media monetization.
- Influencer marketing.
- Blogging.
- Selling digital products and services.
- Paid subscription services.
- Sponsored content.
- Selling of merchandize.
- Affiliate marketing.
- Donations.
- Endorsement deals.
1. Social media monetization.
One of the best ways to make money as a content creator in Nigeria is through social media monetization which allows you to earn while people are engaging with the content you publish on your social media account.
It is, however, worth noting that making money as a content creator from social media monetization does not happen overnight; it has a due process you are expected to follow.
It all begins with meeting the requirements for monetization, and it varies from one social media platform to another. Thus you need to check all the social media platfoorms to discover what their requirements are.
The best social media platforms you need to target for monetization are:
- YouTube.
- FFacebook.
- Instagram.
- TikTok.
- Twitter. etc.
2. Influencer marketing.
Another way to make money as a content creator in Nigeria is through influencer marketing which is a process where companiesm corporations or even individuals pay you to advertize their products and servicses.
To become an influencer marketer, you must have a very strong social media presence which is actualized in the number of followers you have across your social media accounts.
It is however not a must to have much followers across all your social media accounts to become an influencer because you can as well concentrate on a particular social media platform and still make so much money from it.
I’ve seen lots of influencers who became big shots from only TikTok, Peller is a very good example.
3. Blogging.
Blogging is another way you can make money as a content creator in Nigeria, however there are several challenges you are going to face before you can even smell a little bit of success.
Some people think blogging is dead because of the rise in AI, and when you observe Google search engines, you will discover that they have adopted AI which summarizes answers, and this makes it very hard for visitors to visit blogs any longer.
Those who have been in blogging before now will relate how much traffic they have losed ever since Google brought AI into their search engines.
But die-hard bloggers like us will still maintain that blogging is still alive if you are conversant with the strategies you need to adopt to beat the AI saga.
A tip of the iceberg is to focus more on list articles, and make the list long enough to attract visitors who will want to check them out.
Once traffic begins to flow into your blog, you can then incorporate different ways of earning like Google AdSense, etc.
4. Selling digital products and services.
You can also make money as a content creator in Nigeria by selling digital Products and services such as e-books, webinars or online courses, templates, presets, or guides.
5. Paid subscription services.
A paid subscription service is a process where you offer a monthly or yearly fee for people to have access to learn through reading exclusive content, watching tutorials or behind-the-scenes videos, or joining a private community where they can interact with like-minded.
6. Sponsored content.
As a content creator in Nigeria who is successful, that is by having lots of followers on your platform, you can make money from people or corporations who pay you to promote their products and services.
7. Selling of merchandize.
You can also make money in Nigeria as a content creator by selling merchandise, which are stuff or branded products like T-shirts, hoodies, or phone cases.
8. Affiliate marketing.
As a successful conent creator in Nigeria, you can make money by promoting existing digital products and services and earn commissions when people you prefer buy their products and services.
9. Donations.
You can make money as a content creator in Nigeria by asking your followers to donate towards a cuurse or project.
For example, VDM started an NGO with the aim of building or renovating school blocks and asked his followers to donate towards this project, and so far he has made over 300 million Naira from the donations.
Nigerian music mogul, Don Jazzy alone donated 100 million Naira.
10. Brand collaborations.
As a content creator, you can also partner with companies to promote their products or services on social media platforms and get a commission when you can refer customers.